Convert Leads to Students: PPC Campaigns and Great Landing Pages
[vc_row][vc_column][vc_column_text]The intent of PPC (Pay Per Click) marketing campaigns for vocational schools is to capture the lead so your admissions team can then get them into the school for an appointment. That’s it. Pay Per Click can be your highest unit cost referral source, so you don’t want to waste it on email lists. If at first…